Portside Mitsubishi approached CDAA to conduct performance analysis on their original website which was receiving little to no lead enquires for car sales and service bookings.
The website was overhauled based on CDAA’s recommendations incorporating a new interface design and information architecture to achieve conversion success. Having a website that was capable of conversion was only part of the solution. CDAA developed an online marketing campaign including search engine optimisation, Google Adwords & Social Media Campaign management.
To date Portside have reported that a significant improvement in car sale enquires and service bookings has exceeded their expectations.