Zerella Holdings approached CDAA through a client referral to assist with a re-branding of the business. Although Zerella had become a significant name within the produce market, their brand was becoming a mix of various logos, symbols and look. They needed a fresh approach and consistency to keep building their market presence.
CDAA developed a fresh look for Zerella and rolled this out across a number of applications including market signage, packaging and promotional collateral.